The already-famed photograph on the front page of today’s New York Times was taken at a town hall meeting on healthcare hosted by President Obama in North Carolina. The Times just identified the woman who is picture wagging her finger at the President – Patty Briguglio, president and CEO of MMI Associates, a Raleigh-based PR [...]
The New York Times published an article today claiming that small businesses are realizing the potential of social media to manage their reputations. The ClickGuide is aimed at small businesses, so we highly recommend that our readers get involved in the social media world.
Quick tips:
Set up automatic alerts to notify you when your business is [...]
My mom was laid off in February because her company was finally downsizing, despite her 10+ years with the company. She has struggled with finding a new job since then, as have most baby boomers who were victims of the economic slump. She decided to take a course in QuickBooks to get herself familar with [...]
Chicago resident Amanda Bonnen, unhappy with the upkeep of her apartment building, wrote the following on her Twitter account in May: “Who said sleeping in a moldy apartment was bad for you? Horizon realty thinks it’s okay.”
The result, according to Chicago Now: A $50,000 lawsuit by Horizon Group Management alleging that Bonnen’s statement damaged the company’s [...]
Pfizer launched its Twitter page last week. It’s not your typical Twitter – there are job openings and case studies posted. I must admit, this is the first time I’ve seen a job posting on Twitter. I think it’s great. If someone is already “following” a company, it’s either because they are a fan of [...]
Copying and pasting is a cardinal sin of journalists. PR professionals and marketers may use the function sparingly but be prepared to face the consequences when failing to give credit where credit is due. But now the AP (Associated Press) announced today that they will be adding “software to each article that shows what limits [...]
Burger King relaunched its website – BK.com – yesterday. Do those ads with the creepy looking king annoy you? Then move the interactive “king” slider all the way to the left and you won’t see him on the website anymore. You can do the same with the “fun” slider if you are only on the [...]
Give people something for free and they will feel obligated to return the favor
Give potential customers a taste of your offerings
Make it “Extra Special”
Don’t Be Afraid to Tell Your “Neighbors” (Network!)
Do What You Need to Do to Be Seen
Be Persistent
Build Anticipation
Find Good Partners
Advertise Your Popularity
Read the entire article here.
As a dog lover and a fishing fanatic, I really appreciate the newest campaign from the United States Tennis Association called “It must be love.” The idea was to paint tennis stars as everyday folks who love more than just tennis. Venus Williams talks about her love for Harold, her Havanese pup who loves her [...]
Obviously from just looking at my blog, you can tell that I think post-it notes are nifty. But did you ever think that they could serve a greater purpose than just jotting down simple reminders? Operation Beautiful does. Their mission is simple – to end “Fat Talk” from women (and men) who are constantly comparing [...]
