Kelly's Blog

For those of us in the marketing and PR world who are responsible for creating e-newsletters or other mass email distribution, the increasing use of PDAs instead of PC-based email is making that task a bit more challenging. Although most PDAs – Blackberry, Android, iPhone and iTouch – are capable of receiving HTML email, it’s [...]

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Give people something for free and they will feel obligated to return the favor
Give potential customers a taste of your offerings
Make it “Extra Special”
Don’t Be Afraid to Tell Your “Neighbors” (Network!)
Do What You Need to Do to Be Seen
Be Persistent
Build Anticipation
Find Good Partners
Advertise Your Popularity

Read the entire article here.

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