http://kelly.theclickguide.com Presented by The Click Guide Tue, 12 Jan 2010 15:08:17 +0000 http://backend.userland.com/rss092 en For those of us in the marketing and PR world who are responsible for creating e-newsletters or other mass email distribution, the increasing use of PDAs instead of PC-based email is making that task a bit more challenging. Although most PDAs - Blackberry, Android, iPhone and iTouch - are capable ... http://kelly.theclickguide.com/making-emails-pda-friendly/ Happy New Year (as late as it may be)! I usually don't make resolutions, because instead I give myself short-term and long-term goals regardless of the day those goals are set. However, I resolve to update this blog more often. My professional life is busy and challenging, and most of ... http://kelly.theclickguide.com/resolutions/ For those of you wondering why I haven't updated in what seems like forever - my apologies. I had a family emergency to attend to, which required 13 hours in a car, 6 hours in a plane and 8 more hours in an airport. But alas, I have returned and ... http://kelly.theclickguide.com/back-with-a-bang/ For a long time, the ads from the United States Army seemed as though they were aimed at individuals who didn't have access to college or professional training. Joining the Army was viewed as a way to get funding for college and build your resume, but what about college graduates ... http://kelly.theclickguide.com/bottom-heavy/ [caption id="" align="alignleft" width="230" caption="“No, I mean it,” said Ms. Brigugulio, “I expect you to keep your word on this.”"][/caption] The already-famed photograph on the front page of today's New York Times was taken at a town hall meeting on healthcare hosted by President Obama in North Carolina. The Times just ... http://kelly.theclickguide.com/obamas-pr-problem/ The New York Times published an article today claiming that small businesses are realizing the potential of social media to manage their reputations. The ClickGuide is aimed at small businesses, so we highly recommend that our readers get involved in the social media world. Quick tips: Set up automatic alerts to notify ... http://kelly.theclickguide.com/managing-an-online-reputation/ My mom was laid off in February because her company was finally downsizing, despite her 10+ years with the company. She has struggled with finding a new job since then, as have most baby boomers who were victims of the economic slump. She decided to take a course in QuickBooks ... http://kelly.theclickguide.com/laid-off/ Chicago resident Amanda Bonnen, unhappy with the upkeep of her apartment building, wrote the following on her Twitter account in May: "Who said sleeping in a moldy apartment was bad for you? Horizon realty thinks it's okay." The result, according to Chicago Now: A $50,000 lawsuit by Horizon Group Management alleging that ... http://kelly.theclickguide.com/lawsuit-stems-from-tweet/ Pfizer launched its Twitter page last week. It's not your typical Twitter - there are job openings and case studies posted. I must admit, this is the first time I've seen a job posting on Twitter. I think it's great. If someone is already "following" a company, it's either because ... http://kelly.theclickguide.com/even-the-pharmies-twitter/ Copying and pasting is a cardinal sin of journalists. PR professionals and marketers may use the function sparingly but be prepared to face the consequences when failing to give credit where credit is due. But now the AP (Associated Press) announced today that they will be adding "software to each ... http://kelly.theclickguide.com/ap-says-the-free-ride-is-over/